In the past few years, along with the wave of green living, sustainable fashion trends have become the standard and mandatory responsibility of fashion people. It is well known that pesticide residues in the cultivation of cotton, chemical dyes, leather, animal skins, or the huge amount of waste that this industry produces annually, … large nucleus affects ecosystems.
Reorganizing the fashion industry to a sustainable fashion trend is not just the responsibility of fashion companies and corporations. Consumers need to think and act to promote this change. Following these four sustainable fashion rules will help you become a stylish and responsible fashionista.
Change shopping habits
Whoever you are, sustainable fashion always needs your support. From luxury brands to popular brands, more and more sustainable fashion products are being introduced to customers.
Change your shopping habits. Do not just focus on the design and appearance of the product. Pay attention to the place of manufacture, the manufacturer and the material. You can find all this information on its label or website. If not, ask the store manager.
If customers change shopping behaviors, improve transparency in the origin of products, brands will listen.
Take better care of your clothes
You take good care of clothes, they will always be new and clean, especially in laundry matters. Most of us all wash more clothes than necessary.
Washing wastes water and energy, causing crumbling and discolouring of the fabric. The washing process also releases microplastics into the ocean. Of course, you need to wash clothes. But be aware of what’s in the laundry basket. Do not wash until it is really needed.
It is not always necessary to wash hot water. Most detergents contain enzymes. This compound cleans clothes even in cold water. Southeast Asia’s climate is hot, absolutely no need to wash with hot water. If every European family were to reduce the drying temperature from 40 to 30 degrees Celsius, it would reduce the CO2 equivalent of the emissions of three million cars a year.
Recycle – Reuse
Bring the items you have too much in the closet. T-shirts, shirts or jeans … all right. You can also resell to second hand stores. Never throw away clothes!
Almost all textiles can be reused, recycled into new garments. It is even spun to produce new fabrics.
Finally, carefully consider your purchase. Gone are the fast buying times, giving up fast. Choose fashionable products that are durable and beautiful. The goal is to stop filling landfills with old clothes.
Join the association
From the Global Fashion Agenda and the Copenhagen Fashion Summit, experts are calling fashion producers and lovers to rebuild their fashion (#rebornfashion).
Speak up, even if you’re not KOL, fashion editor or celebrity artist. You can connect with brands through social interaction channels. Find friends and relatives to change shopping habits, store fashion products. Every voice is important. You may be surprised to find that your choice really affects your friends and family.